We are a full-stack digital agency integrating ongoing experience optimization with lifecycle marketing.

Current logo mark
Create
apps
Optimize
apps
Amplify
apps
Animation of a flower blooming

Why we're here

Most organizations have a website team and a marketing team and those teams don't talk to each other.

Current was built to fix that. One agency owning both digital product development and lifecycle marketing, and using each to make the other better.

How we do it

Six capabilities built to work as one.

Digital Product & Experience

We don't build and walk away. Everything we make is built to convert and built to keep getting better.

Media & Performance

Traffic that converts, instead of visits. Where most agencies hand off at the click. We own what happens after.

CRM & Customer Journey

Marketing that builds relationships, not just conversions. Every touchpoint connected, tracked, and optimized.

Content & Creative

Creative with a job to do. Brand, content, and storytelling that drives action. Not just awards.

Data & Optimization

The insights that close the loop. Marketing informs the product. The product improves the marketing. Repeat.

Strategic Consulting

We start by understanding your business, not just your brief. Strategy follows from there.
introducing the AI visibility sprint

When someone asks an AI tool who to pick, does your brand come up?

The AI Visibility Sprint is a four-week audit of whether AI tools can find, cite and recommend your brand. You leave with a 90-day plan and 60 days of advisory while your team works through it.
see what's included

success stories

Trusted by organizations who can't afford to get it wrong

see more work
Lazy Dog Restaurants
(
2026
)
View Project
Coretec
(
2025
)
View Project
Saugatuck Douglas
(
2024
)
View Project
Karma
(
2024
)
View Project
Fortrea
(
2024
)
View Project
Alliance for Downtown New York
(
2025
)
View Project
Cleveland Museum of Art
(
2024
)
View Project

how we think

Ideas, Insights and News

all insights
AI
What Does AI-Ready Content Actually Look Like?
Henrietta Maindidze
Strategy
Client Independence is Our Standard
Jake Sevean
Strategy
Yes, Websites Still Matter
Elliott Mower
Ready to stop lighting your marketing budget on fire?
Tell us what's not working. We'll tell you what we'd do about it. No pitch deck, no pressure.
We typically respond within one business day.
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We are proud to be part of the Code and Theory family of agencies and the larger Stagwell Global Network.
1 World Trade Center
69th Floor

New York, NY 10007
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